encourage
verb
ɪnˈkʌrɪdʒ 
ɪnˈkɜːrɪdʒ 
1 to give somebody support, courage or hopeencourage somebody in something My parents have always encouraged me in my choice of career.encourage somebody We were greatly encouraged by the positive response of the public.2 encourage somebody to do something| encourage doing something to persuade somebody to do something by making it easier for them and making them believe it is a good thing to doBanks actively encourage people to borrow money.3 to make something more likely to happen or developencourage something (in somebody/something) They claim that some computer games encourage violent behaviour in young children.encourage somebody to do something Music and lighting are used to encourage shoppers to buy more.encourage doing something Technology encourages multitasking.Opposite
discourageencouraging ɪnˈkʌrɪdʒɪŋ ɪnˈkɜːrɪdʒɪŋ ɪnˈkʌrɪdʒɪŋli ɪnˈkɜːrɪdʒɪŋli 